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Writer's pictureJanice George-Pinard

Make A Conscious Decision to Grow Your Business.




Ever heard someone say, I need to grow my business?

I’m sure you have, and perhaps you’re saying those words to yourself at this very moment.

The truth is, it’s easy to want business growth, but the real challenge lies in making it happen. Sitting back and waiting for miracles won’t achieve the desired results. Don’t get me wrong — I believe in miracles, but I also believe that great things happen when we’re intentional.

Recently, I pondered the concept of intentionality and its meaning. One realization stood out: We only prioritize and act intentionally on things that hold significance to us. Yes, you read that correctly — we are intentional about what truly matters to us.

So here’s my question — Does business growth really matter to you?


Preparing for Growth

Being intentional about business growth goes beyond a mere desire for it. You must prepare for growth if you are to effectively capitalize on opportunities and sustain long-term success.

In addition, when you proactively plan and prepare for growth, you are more likely to navigate the challenges which may arise as well as to maximize your potential for success.

Here are five steps to effectively prepare for business growth:


  1. Gain an understanding of the significance and purpose of your broader vision. This is crucial for the success and growth of your business. It serves as a guiding light, providing direction and motivation for your actions and decisions. Additionally, it is important to keep in mind that simply acknowledging the importance of your vision is not enough. You must also create a distinct and vivid image of what that vision looks like.

  2. Be committed to the long-term success of your business. This goes beyond short-term gains and requires a steadfast dedication to building a strong foundation and nurturing continuous improvement. It requires your willingness to invest time, resources, and energy into achieving sustainable growth.

  3. Embrace the mindset of a proactive entrepreneur. This is a powerful approach that can significantly contribute to the success and growth of your business. It involves adopting a proactive, forward-thinking, and action-oriented attitude. Proactive entrepreneurs are committed to seeking out opportunities, adapting to changes in the market, exploring new markets and continuously improving business operations.

  4. Carefully consider the potential risks, challenges, and investments involved in pursuing growth. While growth can bring numerous benefits, it also carries inherent risks that must be carefully assessed and addressed. By thorough evaluation of these factors, you can make informed decisions and mitigate potential negative impacts.

  5. Assess the current state of your business. This gives you a clearer understanding of your strengths, weaknesses, and areas for improvement. It provides a comprehensive view of your business performance, allowing you to make informed decisions and develop strategies for growth.


These five steps are vital in helping you prepare for business growth. Stay tuned for the next set of five steps in next week’s edition.

If achieving business growth is truly important to you, I strongly recommend that you allocate time this week to revisit these steps and adequately prepare yourself for the journey ahead.

The above article is part of the Make Growth Happen Series which is tailored to help business owners take a more Holistic Approach to Business Growth.


Janice is a Certified Business Coach whose extensive knowledge and experience in various aspects of business has set her on a mission to help business leaders turn their Vision into Reality. She works with them to develop the right strategies, structure and skills needed to take their business to the next level. She is the Author of The Ten Commandments of Crisis Management. Janice also works with Christian business owners who desire to run their businesses based on Biblical Principles.

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